U.S. HISPANIC
La Ligas El clasico scores strong ratings for ESPN Deportes
Marcela Tedesco| 13 de diciembre de 2011
Barcelona vs. Real Madrid
ESPN Deportes live telecast of El clasico of Spains La Liga (Barcelona vs. Real Madrid) helped ESPN Deportes win the weekend among all Hispanic cable networks in households, viewers, and all key Hispanic male and adult demos.The telecast averaged: 8.5 Hispanic household coverage rating, 442,000 Hispanic Households, and over 1.3 million Hispanic persons tuned in to ESPN Deportes coverage of El Clasico (1,312,000 Hispanic persons 2+).The soccer match ranks as the third highest-rated telecast on Spanish Language Cable Networks for 2011, and as the second highest rated telecast on ESPN Deportes this year (4/16/11 clasico rated a 9.38 Hisp cvg HH rtg).
